Action Items:
  1. Plan out your website content on a Google Doc.
  2. Write down your clear value prop, and sketch out the narrative of your landing page.
  3. Add social proof if possible to increase the visitor's confidence in your brand.
  4. Design your home page or landing page to align with the visitor's goals, capture their interest, and generate demand for your product or service.
  5. Design your pricing or sales page to close the deal.